For many salespeople, cold calling is one of their least favorite parts of their job. There are only so many times a person can hear, "Now is not a good time," "I'm not interested," or, "No, thanks." Salespeople are trying to build business relationships, and the classic cold call has a reputation of feeling...cold. In this course, we'll cover several cold calling tips and talk about what you can do to make each sales call more successful. This includes preparing for the call, having a strong sales message, handling objections and rejections gracefully, and following up.