"If you keep doing what you've always done, you'll get the same results." You've probably heard this statement before. Guess what? It's inaccurate. In today's world, if you keep doing what you've always done, you'll get less and less, as the world continues to demand more and more. This is why performance excellence and continuous improvement are essential for businesses. In this course, we'll dig into why that is. We'll talk about how change is constant, along with the fluidity of customer demands. We'll discuss factors that businesses need to consider as they explore the quality of their products and services. We'll also talk about the chain reaction that occurs when businesses strive for performance excellence.